Posts tagged Marketing

How to Turn Complete Strangers into Loyal Customers

Today, money is “created” by the words you say and write and how effectively you use them.
FACT: If your sales letter, voice mail or E-mail doesn’t hit all the right hot buttons within the first three seconds, your prospect is off to the next great thing.
Today -  through June 15th, there is a More >

Are You Losing Marketing Opportunities?

If you have ever heard “I didn’t know you sold that” from a customer, your company may be missing valuable marketing opportunities. Somebody else is getting sales you should get.
Are all of your customers buying all of the products they could be buying from your company?  They may be limited in what they can purchase More >

42 Rules of Cold Calling Executives: A Practical Guide for Telesales, Telemarketing, Direct Marketing and Lead Generation

Product Description
‘42 Rules of Cold Calling Executives’ is an easy to read book that gives concise, easy to implement methods to get results with cold calls. Many sales professionals find that part of their job difficult and unpleasant yet the 42 Rules gives them ways to redesign their thinking, approach, practices, and tools, to get More >

What kind of training should I focus on during slow times in sales & marketing?

Economy is quite slow and sales activity is pretty low. It is a good time to get some training and develop new skills / fix bad habits. What are some good subjects to get trained on that benefited you in sales and marketing jobs?
Not interested in smoke & mirror sales training sessions, time management or More >

Why Use Email Marketing?

It is undeniable that the most powerful form of marketing online today is email marketing. The reason is simple. Email marketing works!
According to research conducted by the Direct Marketing Association, email marketing generated an ROI of $43.62 for every dollar spent on it in 2009. The expected figure for 2010 is $42.08. As such, [...]
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